Tuesday, February 16, 2010

Trees Atlanta Signage research

*Observe the existing signage or lack there of and what problems might exist with the current signage

The building does not have a obvious sign saying "this is the building". There is no hours of operation information on their door. There is no parking sign for their parking lot.


*Make a list and a rough diagram of what signage needs to be designed and where it will go.

Outdoor:
Billboard - 20'Hx60'H near downtown atlanta area. (for directional and advertising purpose)
Main building sign - replace with new logo design (material: cut out acrylic (color) with light hitting from the back or metal
Flag - hang outside the building (a more clear/obvious signage for the building)
window decal - on the entrance door (informational sign)
vehicle wrap/adhesive graphic - on the door of the truck or on marta train (for advertising purpose)
parking sign - (street sign)

Indoor:
Sign for information counter/desk - either in front of the desk or hang from the ceiling behind the counter. (for better interior design)
Office sign/name plate - beside employees desk (for better interior design)

1 comments:

Unknown said...

Hi Esther,

Are you doing this for a class project? The logo design is neat. I like how it looks like a road with trees growing along it.

Susan